Case study 01
Literary Fiction · Debut
The Salt Archive
Marguerite Vale
Challenge
A debut with critical praise and no readership. Two months after launch it sat outside the top 400,000 on Amazon with fewer than forty ratings.
Solution
A ninety-day Listopia campaign across eleven literary lists, a cinematic trailer cut from the novel's opening chapter, and a full rewrite of the Amazon listing architecture.
#1
on three Listopia lists
11,400
copies in the quarter
612
verified reviews


